The Thamesmead Codex

A 24-metre long hand-painted artwork that celebrates the words of Thamesmead residents

  • Brand Identity

  • Posters

  • Signage

  • Wayfinding

  • Invitations

Working for Illuminate Productions and comissioned by Tate, my role was to translate a painting by artist Bob and Roberta Smith into a visual identity that could be rolled out across the touch points. Tate typographic guidelines were employed and the identity was used to brand the space where the exhibition was held, with wayfinding and signage.

Video and photography by Tommo.

Working in partnership with many stakeholders can sometimes be tricky as each company has its own style and marketing guidelines, Sam did this with ease and all partners were happy.

– CAROLINE JONES, CREATIVE DIRECTOR