PhysioMum

Pelvic health physiotherapy based in Godstone

  • Brand Identity

  • Website

  • Social Media

Emma Brockwell is a pelvic physiotherapist, mum and runner. Working with Zed Creative, we identified that her target audience were probably feeling anxious, embarrassed and apprehensive. To counter this, we developed a visual idenitiy system that was warm, soft and approachable – not loud, clinical and faceless. We placed Emma at the centre of the brand as a positive, friendly, expert. Typography and colour were developed to ensure it blended with her recently launched book and a photoshoot was commissioned to create a consistent set of assets to be used across the website and Instagram. Original logo by third-party.

Pink background with white text that reads "PHYSIOMUM"
Open laptop displaying a website for a pelvic health physiotherapist, with a smiling woman working on a laptop in a bright, modern office background.
A white laptop displaying a personal webpage with a woman smiling, wearing a light brown coat, and a section of text about her background and interests. The webpage includes logos of various media and organizations at the bottom.
Laptop displaying a website about pregnancy and motherhood with a pink and peach color scheme.
A woman with long blonde hair smiling and holding a cloth bundle in a medical or clinical setting, with anatomical posters and shelves in the background.
A woman smiling outdoors, stretching her arms behind her head near a grassy area and residential houses.
Open booklet displaying color palette and graphical elements on white pages with pink background
A smartphone displaying an Instagram post about postnatal health, surrounded by six graphics with text and photos of women, covering topics like yoga during pregnancy, pelvic floor exercises, and postnatal weight, in soft pastel pink and peach tones.
Abstract pastel-colored background with organic shapes, dotted and textured patterns, and thin orange lines.
Pink background with the name 'Emma Brockwell' written in red cursive font.
A woman with long blonde hair reading a bright orange book titled "Why Did No One Tell Me?" in a casual indoor setting.

Sam was absolutely brilliant to work with. He made the whole process of designing my website, easy, collaborative and enjoyable. He has excellent, creative ideas and I was delighted with the website he created for my business.

– EMMA BROCKWELL, PHYSIOMUM

Bright yellow background with bold pink text that reads "Joy Bomb LONDON."
Gold textured background with white text reading 'Maria Frantzi Jewelry'.