Maximum Networks

Maximum Networks was seeking to become more competitive in the market. The aim of the brand development was to position the company as a leading provider of telecommunications in the West Midlands and beyond, ensuring contracts are awarded to them over their competitors, and to provide a stronger point of reference when pitching for new business. We identified several key values to help anchor the brand: technology, trust, communication, clarity and security. These were then used as a starting point to help modernise the visual identity and help communicate value through the website.